From Pixels to Plants: Sustainable Digital Design Practices Using Green Computing in Eco-Art Campaigns in the Context of India

Abstract

This article examines the intersection of green computing and digital visual art to support sustainable eco-art initiatives in India. The abstract here, defines a multidisciplinary strategy that incorporates energy-efficient computational tools, efficient file formats, cloud-based collaboration techniques, and renewable-powered rendering methods essential for minimizing the carbon impact of digital creative activities. It also investigates how Indian artists and designers are innovatively incorporating sustainable computing methods into their workflows to reduce resource consumption and enhance aesthetic effect, in light of the pressing environmental concerns facing modern civilization. The research assesses many eco-art projects and government efforts that demonstrate the effective application of these tactics. It emphasizes that digitally mediated art installations function as significant channels for ecological awareness while promoting community involvement and behavioral transformation, underscoring the need of ecological literacy and public engagement in environmental governance and highlighting the potential of sustainable digital design to integrate technological innovation with artistic expression through analyzing case studies and outlining best practices, thus creating platforms that inspire environmental action and provide scalable models for sustainability in the creative industries. The integration of green computing concepts with digital art approaches presents a viable foundation for eco-art initiatives in India. This multidisciplinary collaboration serves as an essential approach to alleviating the environmental effects of digital production while promoting a culturally significant and environmentally sustainable art ecology. This method redefines digital creativity’s bounds and greatly adds to the greater discourse on sustainability and environmental stewardship in the digital era.

Keywords: Sustainable, Green Computing, Eco-Art, Design, Visual Art, Digital Design

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