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A Study of Awareness of Dietary Food Apps and its Popularity in Pune City

ATITHYA: A Journal of Hospitality

Volume 7 Issue 1

Published: 2021
Author(s) Name: Rina Dongre, Rasika Gumaste, Gauri Shah, Shubham Bapat | Author(s) Affiliation: AISSMS College of HMCT, Pune, Maharashtra, India.
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Abstract

People are becoming aware about the right diet and physical exercise in their daily routine. It was found out that there are more than 100,000 apps available related to fitness/nutrition/diet on various smartphone platforms and majority of these apps are free. The increased use of smart phones, thus had given access to easily available information regarding the diet and exercise. These apps are able to give easy, and free access to information and is a tool for influencing and intervening in the dietary choices of consumers. Though right now, the apps are used mostly by young adults, it can be used by people of all age. Further, it may pave a way for new enterprise where the chefs can have a tie up with the app companies to provide food as per the diet plan.

Keywords: Dietary Apps, Awareness about Dietary Apps, Smart Phones, Personalised Diet Plan

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