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Challenge in the Restaurant Business

ATITHYA: A Journal of Hospitality

Volume 5 Issue 1

Published: 2019
Author(s) Name: Prachi Hajare Wani, Nandkishor Sarode | Author(s) Affiliation: Assist. Prof., AISSMS College of Hotel Management & Catering Technology, Pune, Maharashtra, India.
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Abstract

As an educationist and a customer, it amazes me to see the number of restaurants which are rapidly increasing in Pune. The growth of the food and beverage outlets is unbelievable in last 10 years. The restaurant industry has created numerous jobs in the market. It has introduced various cuisines to the Puneri customers, who have now moved on from Vada Pav to Burgers, Misal Pav to Barbecue food, Masala Dosa to a burger, and the list goes on. We see customers trying food from various parts of the globe, all thanks to the restaurants owners who are brining world on the customer’s platter right in our city. Koregao Park, Balewadi High Street, fergusson Road, Kothrud, and Aundh are the areas which are buzzing with the High end retail outlets. Choices in the market are making the customer demanding and more aware about the availability of food and beverage. The market is absolutely customer friendly, as they enjoy the food, pay for the services and move on. But what is happening behind the door, is running a restaurant an easy job? The article aims to understand various challenges faced by the entrepreneurs who are in restaurant business.

Keywords: Restaurants, Challenges

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