Article Lisitng of Drishtikon: A Management Journal, Volume 1, Issue 2

Emerging Strategic Issues in Global Business Negotiation: Sharing Global Vision

A.N.Sarkar 1-36

Key Success Strategies for Marketing of High Technology Products: A Review

Gururaj H Kidiyoor 37-64

Entrepreneurship: Our Glorious Heritage

Er. J.S. Kular, Inderpreet Kaur, Amanpreet Singh Brar 65-88

Mutual Fund Performance: A Review

K. Lubza Nihar, K. Satya Murty 89-102

Global Recession-The Sub-Prime Crisis

Leena Kaushal 103-122

Geographic Information Systems: A Decision Support Tool for Business

Meenakshi Handa, Anupma Vohra 123-141

Financial Inclusion - The Outlook, the Concerns and the Road Ahead

Rohit Bansal, Rahul Garg, Rakesh Kumar 142-155

A Network Based Economy Model Using the Concept of Diversity, Independence and Decentralization (D-I-D)

Yogeshwar P Kosta, G Krishnamurthy & Sujata Krishnamurthy 156-179

Micro Financing: A Boom for the Poor

Prof.G.V.Jagapathi Rao 180-193

Entrepreneurship through Apprenticeship - A Case Study

K.G.Chandrika 194-205

Employee Management at HDFC Bank - A Case Study

Shashank Shah, A. Sudhir Bhaskar 206-221

Branding a nation: Framework for Building Favorable Country-Image

Anita Gupta 222-243

Social Identity Crisis amongst Employees in Mergers & Acquisitions

Aparna Sethi, Navodita Mishra & Mihir Dash 244-262

Resurgence of Public-Sector Banks vis-a-vis Private Sector Banks: A Study in the Indian Context

Biswajit Saha, Manoj Patwardhan, Aditya limaye 244-262

A study on work stress amongst employees of various public and private sector organizations in India

Kapil Pandla 263-294

Superior Customer Experience through Brand Positioning - Empirical Study on Branded Shirts

M. Prasanna Mohan Raj, P.T.VijayaRajkumar, G.Bhuvaneswari 295-310

Economic Reforms and Regional Disparities in India

Md.Mahtab Alam, Ankita Soni, Ur Dangarwala 311-324

Is Economic Crisis Forcing Organizations to Rethink their Talent Management Strategy? - An Exploratory Study of Some Indian Firm

Kumar Mukul, Kumari Ruchi 325-351

Evaluation of Financial Soundness through Bivariate Accounting Based Performance Measurement

Paresh Shah 352-368

Attitude of Insured on Agents and Promotional Activities of Life Insurance Companies

Pulidindi Venugopal 369-396

A Study of Factors Affecting the Selection of B Schools by Students in Indore Region

Romi Sainy, Sanjeevni Gangwani 397-412

Effect of Demographic Variable on Organizational Role Stress and Job Satisfaction Relationship: A Study on Private Sector Managers

Shalini Srivastava, Nidhi Srivastava 413-434

Competency Mapping- Rejuvenating ‘Knowledge based Development’

Shulagna Sarkar 435-464

Why We Buy - The Science of Shopping

Pratima Sheorey 465-469

Psychology Applied to Work

Vinita Sinha 470-473

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Drishtikon: A Management Journal

Volume 1 Issue 2

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