A Study of Impact of Pandemic on the Telecommunication Industry: Descriptive Analysis of the Situation
Published: 2022
Author(s) Name: Priyanka S. Kaskar and Vinod Patel |
Author(s) Affiliation: Research Scholar, Pursuing Ph.D in Management, DBIM, VNSGU, Gujarat.
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Abstract
Telecom industry within sector of Information and Communication technology
and is the second largest in the world. In this research paper, which is
descriptive in nature, researchers have tried to portray the support of telecom
industry during COVID-19 situation to other sectors and challenges faced by it.
The source of data is basically secondary by nature. Private players of telecom
industry like Reliance Jio, Airtel and Vodafone Idea are studied in detail. During
COVID situation, most people were confined to homes. The economy and
businesses were run from home. Besides, when people had more leisure time at
their disposal, the usage of data resulting from surfing, chatting, browsing,
playing online games and so on increased drastically. This led to growth of
telecom industry. The paper concludes that telecom industry is a booming
sector, and it had low losses as compared to others. How telecos are responding
to various challenges is also discussed in this paper.
Keywords: Pandemic, Booming, Private Players, Challenges
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