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Book Review: How Stella Saved The Farm- A Tale about Making Innovation Happen

International Journal of Financial Management

Volume 6 Issue 1

Published: 2016
Author(s) Name: Jitender Kumar | Author(s) Affiliation:
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Abstract

How Stella Saved the Farm is a simple and logical book based on a story which narrates the learning process about making innovation happen. The book is divided in two parts and consists of total nineteen chapters. First part carries nine chapters and remaining are under the second part, which explains the conversion of idea into innovation and then great success. The story is about the competition of two farms one run and managed by animals (Windsor farm) and another by human beings (McGillicuddys farm). Windsor farm is working through change and innovation where the status quo is no longer good enough. Interestingly, in view of poor performance of Windsor farm McGillicuddy is hoping to take over the Windsor farm, but due to the innovations, Windsor farm crosses all hurdles and gets a remarkable status in the business.

Keywords: Farm, Innovation, Competition, Experiment

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