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Business-Education Partnerships: A Corporate Social Responsibility and Sustainable Workforce Strategy for Commercial Casinos

International Journal of Hospitality and Tourism Systems

Volume 7 Issue 2

Published: 2014
Author(s) Name: Evelyn Green, Kurt A. Stahura | Author(s) Affiliation: Univ. of Nevada, Las Vegas (Singapore Campus), William F. Harrah College of Hotel Admin, Singapore.
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Abstract

This paper targets tourism and economic development educators and casino executives interested in sustaining a skilled workforce in the highly competitive and controversial casino industry. The presentation introduces a BEP model that can help the casino industry with workforce sustainability. The model focuses on closing skill gaps through BEP volunteers engagement in student learning to enhance employability, providing professional development opportunities for the volunteers to increase employee retention, and creating a CSR strategy to enhance corporate image with the public.

Keywords: CRS, Casino, Industry, Partnership

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