Decoding Micro-Mobilities Adoption in Rural and Tourist Destinations: A Systematic Review

Abstract

This study systematically reviews micro-mobility adoption, focusing on e-bikes and e-scooters in rural and tourist areas where limited infrastructure and environmental challenges constrain traditional transportation. Through a bibliometric and content analysis of 79 studies from Scopus database, the study identifies key research themes, including infrastructure readiness, consumer perceptions, and policy support, highlighting significant gaps in the existing literature. Findings suggest that integrating e-mobility into rural tourism can foster Sustainable Development Goals (SDGs) by reducing emissions, enhancing accessibility, and promoting eco-friendly tourism practices. This research also reveals a strong international collaboration on micro-mobility studies, demonstrating that the movement towards sustainable transportation is a global one, with clusters centered on sustainable mobility and rural transport. Insights from this review provide valuable guidance for policymakers, tourism planners, and researchers in advancing e-mobility solutions that foster sustainable rural development. The study concludes with actionable recommendations to enhance micro-mobility infrastructure, regulatory support, and future research directions, establishing a foundation for sustainable and accessible transportation in rural tourist destinations.

Keywords: Sustainable Rural Tourism, Infrastructure Readiness, Tourist Destinations, Micro-Mobility Adoption

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