The Impact of Bar Service Operation Practices on Organizational Performance in Indian Hotel Industry
Published: 2015
Author(s) Name: Mohinder C. Dhiman, Abhishek Ghai |
Author(s) Affiliation: KurukshetraUniversity, Kurukshetra, Haryana, India
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Abstract
The paper has a two fold purpose - examine the impact of bar service operation practices (BSOP) on organizational performance (OP) and study the relationship between organizational performance and demographic variables. Based on a survey of 362 bar managers perceptions on the impact of bar service operation practices on organizational performance were assessed by 59 practices and 6 demographic variables. Bivariate test and ANOVA were employed to test the working hypothesis in the study. Results indicated that there is a positive relationship between the bar service operation practices and organizational performance. Further, the results indicate some practical and managerial implications to improve organizational overall performance.
Keywords: Bar, Service, Practices, Hotel, Industry, Performance, India
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