An Exploration into the Decline and Fall of Tech Start-ups
Published: 2021
Author(s) Name: Ashutosh Bishnu Murti |
Author(s) Affiliation: Assistant Professor (OB and HR), Indian Institute of Management Shillong, Meghalaya, India.
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Abstract
In the first three years, 80 percent of new businesses fail.
Ninety percent of venturefunded
start-ups fail to create
substantial profits. The Paper
investigates start-up failure s
through the perspective of the
‘need for start-up’ and the resulting
failure in sales. Wrong market
perception, running out of
money due to high operational
expenditures, inadequate market
research, technical/product difficulties,
bad sales and marketing,
and trouble competing are
some of the major causes of
technological start-up failures.
The research intends to analyze
and find the primary causes for
the failure of tech start-ups; the
elements that entrepreneurs
should consider before forming
a firm; and the relationships between
these elements and startup
longevity.
Keywords: N.A.
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