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Study of Behavioural Dimensions of Perceived Risk of Investment of Financial Experts and Laymen in Equity Mutual Funds in India

Journal of Commerce and Accounting Research

Volume 2 Issue 4

Published: 2013
Author(s) Name: Manju Tripathi, Tuhin Chattopadhyay | Author(s) Affiliation: Dr. Manju is working with Galgotias Business School; Dr. Tuhin is employed with FIIB, Delhi, India
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Abstract

This paper aims to study the behavioural aspects of financial decision making variables like faith, knowledge, availability of information, uncertainty, predictability of future outcome, complexity of product, and transparency that define risk perception of individual investor in equity mutual fund. The objective is to identify the difference, if any, between factors defining risk of investment in equity mutual fund for a financial expert against a lay investor.

Keywords: Attitude, Perceived Risk, Investors, Equity Mutual Fund, Factor Analysis

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