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A Descriptive Analysis of the BPO Industry with Reference to India

Journal of Entrepreneurship & Management

Volume 11 Issue 1 & 2

Published: 2022
Author(s) Name: Ishwar Singh Darji | Author(s) Affiliation: School of Business and Mgt. Studies, Central University of Haryana, Mahendergarh, Haryana, India.
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Abstract

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The present study focused on the Business Process Outsourcing (BPO) industry in India. The BPO is a service industry. It is contributing to a great extent to the Indian economy, as per the Indian Brand and Equity Foundation. The major research question is how and why the BPO industry has emerged in India, a developing country. A descriptive research analysis has been conducted in this research paper. It is found that the Indian workforce is laborious, efficient, and proficient in speaking English to manage businesses around the world. So it is easier to attract the BPO industry to India. It is also observed that the workforce in India is available at a cheaper cost in comparison to other developed countries in the world. So it provides cost advantages to those companies who want to outsource them. The other reason may be the liberalisation of government policies in India for investment by companies around the world.

Keywords: BPO Industry, Developing Country, Liberalisation, Government Policies

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