Anish Hospital - looking beyond: A case study
Published: 2011
Author(s) Name: S. Sudhakar, Dr.D.Sudharani Ravindran
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Abstract
Dr Danvanthri the Chief Doctor & Chairman of
Anish Hospital was aware of Healthcare Industry’s
growth in Coimbatore and wanted to find out the
hospital standing and image among its peers . He
appointed a consultant to investigate and report the
status. The case investigates the image and
performance of Anish hospital and its nearest
competitor. Further this case is prepared to illustrate
a fact finding research & some names of hospital
have been disguised.
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