A Comparative Analysis of Different Measurement Scale and Normalization Method Performances in Electre Method
Published: 2017
Author(s) Name: Mohammad Azadfallah |
Author(s) Affiliation: Researcher, Business Studies and Development Office, Saipayadak (Saipa after Sales Services
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Abstract
There are several preference measurement scale and normalization method in the literature. In this paper, we compare these possibilities in ELECTRE method, and compares results. In the absence of any other standards, the priorities provided by the original ELECTRE (involve: Linear scale, Vector normalization and Entropy weights) was used as the benchmark. The results indicate that linear measurement scale and vector normalization method is not the only or best scale and normalization method in ELECTRE method. In other words, the ranking for some measurement scale (i.e. Linear, Power, Logarithmic and Root Square measurement scales) and normalization method (i.e. non-linear normalization method) are effectively same, as the benchmark.
Keywords: ELECTRE, Measurement Scale, Normalization Method
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