International Journal of Applied Marketing and Management

Volume : 10 Issue : Issue 2
Published : 2025
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Articles
Comparative Analysis of Customer Satisfaction Among Health Insurance Providers in Ahmedabad City
Nirami R. Bhavsar, Minti Sinha, Rinku Patel | 1-5
Bibliometric Insights into Digital Transformation in Family Businesses
Kaushik Meenakshi Ramesh, Sunita Tanwar | 6-24
Green IT Strategies and Career Growth: A Study Among IT Professionals
Ashitha Ashok C., B. Menaka | 25-31
Content Marketing: Shaping the Future of Digital Marketing
S. Arunaa, M. Sivakumar | 32-36
Digital Platforms and Gig Workers: A New Model for Sustainable Economic Empowerment
S. Praveenkumar, S. Chandarsekar | 37-41
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