EDITORIAL BOARD
Chief Patron
Shri Ram Kishore Agarwal
Chairman
GL Bajaj Group of Institutions
Patron
Mr. Pankaj Agarwal
Vice Chairman
GL Bajaj Group of Institutions
Chief Editor
Djamchid Assadi
Professor
Burgundy School of Business, France
Editor
Ajay Kumar
Director
GLBIMR, Greater Noida, India
director@glbimr.org
Associate Editor
Anand Rai
Associate Professor, GLBIMR
Greater Noida, India
anandkumar.rai@glbimr.org
Assistant Editor(s)
Alpana Agarwal
Assistant Professor, GLBIMR
Greater Noida, India
alpana.agarwal@glbimr.org
Arpana Kumari
Assistant Professor, GLBIMR
Greater Noida, India
rpana.kumari@glbimr.org
ADVISORY BOARD
Alain Bogé
Head of MBA Programme (Fragrance and Cosmetics), ISC Paris, School of
Business (Former CEO at BGM International, France)
Arun Upneja
Dean and Professor, Boston University School of Hospitality Administration
Boston, USA
H. G. Parsa
Professor, Daniels College of Business, University of Denver, USA
Hashan Haputhantri
Head of Marketing, TVSL, Sri Lanka
Bharath M. Josiam
Professor, Hospitality and Tourism Management, College of Merchandising
Hospitality and Tourism, University of North Texas, USA
Ashish Patel
Director, Morgan Franklin Consulting, Mclean, Virginia, USA
Ka Lin
Professor, Zhejiang University, Hangzhou, China
Elisante Ole Gabriel
Permanent Secretary, Ministry of Information, Youth Culture and Sports
Dar Es Salaam, Tanzania
K.L. Johar
Former Vice Chancellor, Guru Jambheshwar University, Hissar, Haryana, India
Sanjiv Mittal
Professor & Dean, University School of Management Studies, GGS Indraprastha
University, New Delhi, India
Madhu Vij
Professor, Faculty of Management Studies, University of Delhi, India
Shiv Kumar Tripathi
Vice Chancellor, Mahatma Gandhi University, Meghalay, India
Hashan Haputhantri
Head of Marketing, TVSL, Sri Lanka
Satish Kumar
Associate professor & HOD, Dept. of Management Studies, Malviya National Institute of Technology (MNIT), Jaipur, India
Kamalendu Bali
Director-Solutions, Concentrix, Gurgaon, India
S.M. Sajid
Professor, Department of Social Work, Jamia Millia Islamia
(Former Registrar and Pro Vice-Chancellor), Jamia Millia Islamia, India
Ravindra K. Gupta
Principal, PGDAV College (Evening)
University of Delhi, Delhi, India