About Us
Journals
For Librarians
- Price List
- Subcription From
Submit Manuscript
Contact
Call for Papers
Login

International Journal of Marketing and Business Communication

Home
Journal Information
Editorial Team
Guidelines
Pricing Info
Peer Review & Publication Policy

Home Journal Info Editorial Team Guidelines Pricing Info Peer Review & Publication Policy

Volume : 2 Issue : Issue 4
Published : 2013

Locked

Subscribed

Open Access

Articles

A Literature Review on Demand Models in Retail Assortment Planning

Alok Kumar Singh, Rohit Kapoor | 1-11

A Study on Cause and Product Importance of Cause-Related Marketing Campaign

Kota Neel Mani Kanta, P. Srivalli | 12-19

Matching of Different Attributes for Successful Manufacturing and Sales Management: A Strategic Relationship Approach

Md. Borak Ali, Md. Rokonuzzaman | 20-29

Organisational Service Orientation Influencing Contact Employee and Customer Responses

Mushtaq Ahmed Siddiqi | 30-40

A Comparative Study of Online Shopping Behaviour: Effects of Perceived Risks and Benefits

Sajid Nazir Wani, Sheeba Malik | 41-55

Determinants of Consumer Involvement: A Quantitative Analysis of Laptop Purchase

Sapna Solanki | 56-60

Child Psychology at Advertisements and Theory of Visual Constructivism

Ramesh Babu Kakumanu | 61-65

Articles Journal Info Editorial Board Guidelines Pricing Info Peer Review & Publication Policy Submit Manuscript

Publishing India is a trusted platform dedicated to advancing global research and knowledge dissemination through high-quality, peer-reviewed academic journals across multiple disciplines.

Quick Links

About Us
Journals
Subscribe
Submit Manuscript
Contact
Call For Papers
Login

Contact Us

E-598, Ground Floor, Palam Extension Near Ramphal chowk, Sector-7, Dwarka New Delhi - 110077

info@publishingindia.com

+91-9899775880; +91-9212715375;
+011-47044510; +011-49075396

© 2026 Publishing India. All Rights Reserved.

Terms & Conditions
Privacy Policy