International Journal of Marketing and Business Communication

Editorial Team

CHIEF EDITOR
Tejinderpal Singh
University Business School, Panjab University, Chandigarh
ASSOCIATE EDITOR
Balgopal Singh
Associate Professor, Marketing, Faculty of Management Studies, Banasthali Vidyapith, Rajasthan, India
EDITORIAL BOARD MEMBERS
A. Aziz Ansari
Dept. of Commerce & Business Studies, Jarnai Millia Islamia, New Delhi, India
Atish Chattopadhyay
S.P. Jain Institute of Management and Research, Andheri, Mumbai, India
Andrew Franklin Prince
Karunya University, Coimbatore, India
Anukrati Sharma
Vice-Principal, Biff & Bright College of Technical Education, Jaipur, India
Bikramjit Rishi
Institute of Management Technology (IMT) Ghaziabad
Bikramjit Singh Hundal
Department Commerce and Business Management, Guru Nanak Dev University
H. Ramakrishna
Dept. of P. G. Studies, Government College, Bellary Karnataka, India
Hamid Saremi
Vice-Chancellor, Islamic Ada University, Quchan Branch, Iran
Mehdi Vatan Parst
Chancellor of Islamic University, Quchan Branch, Iran
Mukesh Chaturvedi
BIMTECH, Greater Noida, U.P, India
Neeraj Kaushik
Management Studies Department, The Technological Institute of Textile & Sciences, Bhiwani, India
Parimal H. Vyas
Department of Commerce and Business Management, The M.S. University of Baroda, Vadodara, India
Parul Khanna
Dean R&D, IMT Faridabad, India
Pratima Shorey
Symbiosis Centre for Management and Human Resource Development, Pune, India
Preshth Bhardwaj
Indian Institute of Management, Rohtak, Haryana, India
Protik Basu
Army Institute of Management, Kolkata, India
Punit Kumar Dwivedi
Prestige Institute of Management and Research (PIMR) Indore, M.P
Purva Kansal
University Business School, Panjab University Chandigarh
Rohit Singh
School of Management & Entrepreneurship, University, Surat, Gujarat, India
R.S. Arora
Department of Commerce, Punjabi University, Patiala, India
Rajendra Prasad
Indian Institute of Foreign Trade, New Delhi, India
Sarika R. Lohana
Asstt. Director (Training, Placement and International Relation), M.P.G.I. Nanded, Maharashtra, India
Sivarajadhanavel Palanisamy
Kongu Engineering College, Perundurai, Tamil Nadu, India
Tejinder Sharma
Department of commerce, Kurukshetra University, Kurukshetra, India
V. Krishna Kumar
Gitam School of International Business, Gitam University, Visakhapatnam, India
Pongsiri Kamkankaew
Business Administration Department, Faculty of Business Administration, North-Chiang Mai University, Chiang Mai Province, Thailand
Anju Dwivedi
Assistant Professor, Department of Marketing & General Management, Narayana Business School, Ahmedabad, Gujarat, India
Neha Singh
Assistant Professor Marketing, Shanti Business School, Gujarat, India
Ila Sharma
Assistant Professor, Dr. D.Y. Patil B-School, Pune, Maharashtra, India
S Anjani Devi
Assistant Professor, GITAM Institute of Management GITAM University, Andhra Pradesh, India
Balgopal Singh
Associate Professor, Marketing, Faculty of Management Studies, Banasthali Vidyapith, Rajasthan, India
Sunil
Associate Professor, CVS, University of Delhi, New Delhi
Darshana R. Dave
Dean and Professor, Faculty of Management, G.H. Patel P.G. Institute of Business Management, Sardar Patel University, Gujarat, India
Syed Valiullah Bakhtiyari
Professor, Presidency school of Management, Hyderabad, Telangana, India
B. Menaka
Assistant Professor, Department of Commerce, Alagappa University, Karaikudi, Tamil Nadu, India
Shaunak Roy
Assistant Professor, Faculty of Management, Department of Commerce & Management Studies,St. Xavier's College (Autonomous), Kolkata, West Bengal, India