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PRIMA: Practices and Research in Marketing

Editorial Policy Board

Dr. Rajani Gupte
Vice-Chancellor, Symbiosis International University, Pune

Dr. Pratima Sheorey
Director, Symbiosis Centre for Management and HRD, Pune

Dr. Bhama Venkataramani
Dean-Academics and Administration - Symbiosis International University, Pune

 

Editorial Review Board

Dr. Gurudas Nulkar
Faculty Marketing, Symbiosis Centre For Management and HRD, Pune

Dr. Vaishali Mahajan
Associate Professor Marketing, Symbiosis Centre for Management and HRD, Pune

 

Editor

Dr. K. Rajagopal
Associate Professor Marketing, Symbiosis Centre For Management and HRD, Pune

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